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👜 Luxury
France: the world capital of luxury
Paris reigns over global luxury. Louis Vuitton, Dior, Chanel, Hermès, Cartier and Saint Laurent anchor a sector led by LVMH, the world's largest luxury group, headquartered here. The « golden triangle » around Avenue Montaigne gathers the maisons, while Rue du Faubourg Saint-Honoré hosts the Hermès and Saint Laurent flagships. Place Vendôme crowns it all as the epicentre of haute joaillerie, home to Cartier, Van Cleef & Arpels and the Ritz.
Louis Vuitton, Dior, Chanel, Hermès, Cartier, Saint Laurent: Paris reigns over luxury. LVMH, the sector's largest group, is headquartered here, and the «golden triangle» gathers the houses.
Hermès's Birkin bag, born from a 1984 encounter with Jane Birkin, is so coveted it sometimes trades higher than its weight in gold.
Must-see: Avenue Montaigne and Rue du Faubourg Saint-Honoré in Paris. With a data eSIM, spot the boutiques, compare and book appointments in a tap.
Explore Avenue Montaigne and Place Vendôme on a weekday morning, when boutiques are calm. With a data eSIM, spot the maisons, compare and book private appointments in a tap.
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